Eshita
ROTATION
Eshita has helped our wardrobes become more agile, enabling luxury and high end fashion pieces be more accessible through ‘rotating’. Her community-driven rent, lend and sell app has changed the way we wear and has in turn offered consumers a more sustainable way of admitting “I’ll only wear it once”. Which now doesn’t have to be such a faux pas when undressing from a sparkly cocktail number on a Saturday evening.
"You have to be really tenacious...everyone is passionate about something, but not everyone can follow through when things get really difficult."
Iona & Romi
Sage flowers
In their South London floral studio, Iona and Romi combine floristry with design and subculture. If you live in London and haven’t yet treated yourself to their kaleidoscopic arrangements, you’re missing out.
'It's nice for us as female business owners that we get to say 'if you're having a bad period day, you can stay at home'."
"We're all very open with each other, we communicate really really well. There are no egos. I love working in a mostly female and female-founded business."
RENE
LISOU LONDON
It's not only on amazing suits, dresses, or shirts that Rene leaves her signature print - but also on the fashion landscape. If you're looking for all the good vibes when it comes to gorgeous designs, community, and sustainability, look no further.
"Whether that’s at school or wherever it's from, we’re not instilled with enough confidence to think that we’re capable of running a business [but] what is better than making your passion your job."
OLIVIA
OLIVA RUBIN
Olivia Rubin is synonymous in the fashion scene for her pastel rainbow designs. Dressing the likes of Lena Dunham to Eva Chen, her presence has not been missed by A-list celebs and some of Instagram’s most popular influencers. Renowned for colour in all forms, from powerful prints, sequins and chunky knits, expect to turn heads at street crossings when wearing one of her pieces.
"Kindness is key, especially with your employees, your peers and people you work with. I think that's a really important trait to have."
KATRINA
AKA
With a talent for storytelling as delicious as her client's restaurants, Katrina has driven Aka communications to be one of the most recognised marketing agencies in the world of food, drinks and everything worth enjoying.
“Just because you’re a female founder, doesn't mean that you’re some hard-nosed career woman, who has sacrificed having children or anything like that; people often try to put you in a box when you’re a female founder and I say just ignore that."
